Hanna Kovanen founded the Journal to be a contemporary fashion outlet, which stands for classic style, creates an uncomplicated and refined aesthetic, and showcases personal style, carefully edited fashion and beauty content, and selected inspiration for the modern woman. The blog is respected for highly curated content and a strategic and tasteful style, which consists of brands such as Totême, The Row, Khaite, Hermés, Céline & Matteau Swim to name a few. For Hanna working authentically within each project is key and she is not afraid to follow her intuition.
Hanna currently resides in Helsinki having lived for several years in Scotland and Australia while earning Masters of Arts with Honours of Economic History from The Univeristy of Edinburgh. She started her career in fashion as a blogger for Trendi Magazine before launching the Journal which is now part of STYLEBY.
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